They’re Making a Film About What?!?!

Should you grew up within the 1980s or 1990s, you’ll know precisely the tune with which to learn the following sentence. “Ch-ch-ch-chia!” Sure, Chia Pet, everybody’s favorite terrible gag gift that will grow tiny plants around an animal to provide it fur, was fairly the trend 30-plus years in the past. And now, in 2026, an organization referred to as Rakia Media has acquired the media rights to Chia Pet with the purpose of constructing animated motion pictures or TV exhibits about it. For actual. It’s not April 1.

“Chia Pets have been featured on our cabinets since childhood, and we’re thrilled to assist develop the model to new heights,” stated producer-writer Adam Jay Epstein, who’s among the many folks to accumulate the rights. “We will’t look forward to audiences to take a look at the world of Chia in theaters and screens the world over.”

Epstein, together with producers Ari Daniel Pinchot and Jonathan Rubenstein, received the Chia Pet rights for Rakia Media and its film-TV manufacturing banner, Crystal Metropolis Leisure. The rights are owned by an organization referred to as Ad Populum, which owns tons of various client manufacturers like Neca, Kidrobot, Celebration Metropolis, and even Graceland.

“For over 40 years, Chia Pet has remained one of the recognizable model icons in popular culture historical past,” Joel Weinshanker, the CEO of Advert Populum, stated in a press launch. “I’m excited to work with a crew that understands each its legacy and its potential for the long run.”

That final quote is the piece of the puzzle that’s lacking, although. These producers need to take Chia Pet and make it into an animated TV present or film. Okay. However what the hell is that going to be? Positive, Chia Pets are available all shapes, sizes, and even loads of brand name licensed characters (corresponding to Wednesday, Shrek, The Simpsons, Scream; really, there are such a lot of it’s loopy, and you’ll see all of them on the official Chia site). However are we speaking like a Prepared Participant One explosion of name-brand characters rising inexperienced grass? Is there a Chia world? Will anybody who wasn’t alive earlier than 2000 even give a crap?

We don’t have solutions to any of these questions. And, to be sincere, many in all probability stated the identical factor when it was introduced Warner Bros. was going to make a Barbie film, and that labored out fairly properly. Really, something is feasible. However Hollywood digging so deep into the IP gutter that it pulls out Chia Pet really looks like a brand new form of low. However, hey, show us improper, Chia Pet. Develop one thing nice.

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